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The worst thing they’ve ever done is remove functionality from the desktop app and have it exclusively in their mobile app.
I love the idea of Sonos. Being able to have whole house audio without having to run a shit load of cabling would be a dream come true, except they do it so badly it is often a nightmare.
There’s no way I believe that Deepseek was made for the $5m figure I’ve seen floating around.
But that doesn’t matter. If it cost $15m, $50m, $500m, or even more than that, it’s probably worth it to take a dump in Sam Altman’s morning coffee.